Privacy policy

Last Updated: February 3, 2026

Magicgift.ae operates this store and website, including all related information, content, features, tools, products, and services (the "Services") to provide you with a curated shopping experience. Magicgift.ae is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services, or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to personal information collection, processing, and disclosure.

By using our Services, you acknowledge that you have read and understood this Privacy Policy.

1. Personal Information We Collect or Process

"Personal information" refers to information that identifies or can reasonably be linked to you. It does not include de-identified or anonymous data. We may collect or process the following categories of personal information, depending on your interactions and as permitted by applicable law:

Contact details: Name, billing/shipping address, phone number, email address
Financial information: Credit/debit card details, payment confirmation, transaction details
Account information: Username, password, security questions, preferences, settings
Transaction information: Items viewed, cart/wishlist activity, purchases, returns, exchanges, cancellations, past transactions
Communications with us: Customer support inquiries or other communications
Device information: Device type, browser, network connection, IP address, other identifiers
Usage information: How and when you interact with our Services

2. Personal Information Sources

We may collect personal information from:

Directly from you: When you create an account, communicate with us, or place orders
Automatically through our Services: Via cookies, device information, and usage tracking
From service providers: Who process personal information on our behalf, e.g., IT, payment, fulfillment
From partners or third parties where legally permitted

3. How We Use Your Personal Information

We may use your personal information for:

Providing, tailoring, and improving Services: Processing orders, payments, returns, exchanges, arranging shipping, account management, and personalized shopping experience
Marketing and advertising: Sending promotional communications via email, SMS, or online advertising based on your activity
Security and fraud prevention: Authenticating accounts, preventing fraud, securing Services, and protecting public safety
Communicating with you: Customer support, order updates, and maintaining our business relationship
Legal reasons: Complying with applicable laws, responding to legal requests, or enforcing our terms and policies

4. How We Disclose Personal Information

We may disclose personal information to:

Shopify, vendors, and service providers for fulfillment, payment processing, IT, analytics, and customer support
Marketing partners for personalized advertising and promotional services
With your consent or direction for delivery, social media widgets, or login integrations
Affiliates or within our corporate group
In business transactions such as mergers, bankruptcy, legal obligations, or enforcement of policies

5. Relationship with Shopify

Our Services are hosted by Shopify. Shopify may collect and process your information to provide and improve the Services. Shopify may also use your data for enhanced features and personalized services across merchants.

To learn more about Shopify’s privacy practices and your rights, visit: Shopify Privacy Policy

6. Third-Party Websites and Links

Our Services may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. Information shared on third-party platforms may also be visible to others.

7. Children’s Data

Our Services are not intended for children, and we do not knowingly collect personal information from minors. If you are a parent or guardian and believe your child has provided us personal information, contact us to request deletion.

8. Security and Retention

We take reasonable measures to protect your information but cannot guarantee perfect security. Retention of your personal data depends on business needs, legal obligations, dispute resolution, and account management.

9. Your Rights and Choices

Depending on your location, you may have rights including:

Access / Know: Request access to personal information we hold
Delete: Request deletion of your personal information
Correct: Request correction of inaccuracies
Portability: Receive a copy or transfer personal data in certain cases
Manage communication preferences: Opt-out of promotional emails anytime

We will not discriminate against you for exercising these rights and may require verification of identity or authorized agent requests.

For Shopify-related privacy rights, visit: Shopify Privacy Portal

10. Complaints

If you have complaints regarding personal data processing, contact us using the details below or your local data protection authority.

11. International Transfers

We may transfer, store, and process your information outside your country of residence. Where applicable, we rely on recognized transfer mechanisms like Standard Contractual Clauses to ensure protection.

12. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in practices, legal requirements, or operational needs. We will post updates here, revise the "Last Updated" date, and provide notice if required by law.